Basslines to Billions: Nigeria's Music Market Intelligence Report, 2025
Center for Music Ecosystems Center for Music Ecosystems

Basslines to Billions: Nigeria's Music Market Intelligence Report, 2025

by Regalstone Capital

Nigeria’s music industry generated about $600 million (₦901 billion) in 2024 and is projected to exceed $1.03 billion (₦1.5 trillion) by 2033, growing ~7 % annually. It provides the first comprehensive market intelligence on streaming, live events, brand partnerships, publishing, and digital monetization, showing live performances account for roughly 65–74% of artist earnings, with streaming and digital revenue growing. The report highlights Nigeria’s role in the global creative economy, driven by Afrobeats and a young digital audience, and outlines structural challenges in financing, policy, infrastructure, and rights management. It frames music as an engine for jobs, investment, and cultural soft power.

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