IFC Creative Economy Study
by IFC
This April 2026 IFC report assesses Morocco's creative economy across film, music, crafts, fashion, and gaming. The sector contributed around 2.4% of GDP in 2022, generating approximately MAD 43 billion in revenue and supporting over 116,000 jobs. ifc Growth is constrained by limited finance access, weak IP protection, and insufficient market infrastructure, with creative industries receiving less than 0.5% of total business credit in 2021.
Assessment of the Creative and Cultural Industries in Morocco
by IFC
The Cultural and Creative Industries (CCIs) in Morocco offer significant potential for economic growth, job creation, and cultural promotion. According to IFC, in leading markets, CCIs drive between 2–7 percent of gross domestic product (GDP), with a powerful economic multiplier—every US$1 invested generates US$2.5 in value. In 2022, Morocco’s CCIs contributed 2.4 percent of GDP, aligned with capital-intensive sectors like extractive industries and transport and logistics and outperforming utilities production and distribution.
Employment and Cultural and Creative Industries in Djibouti
by UNDP
Djibouti’s cultural and creative industries offer potential for youth employment, especially in crafts, music, and multimedia, amid high unemployment and limited formal sector growth. Challenges include lack of infrastructure, data gaps, and support frameworks. Developing CCIs could generate up to 29,000 jobs, promote economic diversification, social inclusion, and align with UNESCO commitments.